The Massachusetts Design Art and Technology Institute (DATMA) will launch this September. The institute is a 21st century museum based in New Bedford, Massachusetts with a goal to presents international exhibitions and programs showing the impact of new technologies in art and design, on educational, economic, and cultural life in the Southcoast Region and beyond.
Out of the many organizations in the SouthCoast, AHA! brings the entire city together each month to celebrate the arts and culture of New Bedford. AHA! is one well-oiled machine running now for over 20 years. So, when it’s Director, Lee Heald suggested we dedicate next August to DATMA’s programming theme, wind, we blushed with honor.
Our DATMA Board knew launching the organization’s logo would have its challenges, which is why we chose to work with American Typographer, Cyrus Highsmith. With his designs seen all over the globe, Highsmith has kept busy as RISD faculty, Senior Designer at Boston’s Font Bureau, and founding his own type foundry Occupant Fonts in 2016.
SouthCoast, Massachusetts is brewing with creative energy. Thanks to Frederick Douglass and Herman Melville, New Bedford has a historic reputation known around the world. Yet the city seems undiscovered. Inside this hidden gem, exists endless culture. In the heart of downtown, The Co-Creative Center offered a comfortable spot for our DATMA institute to set up shop providing access to New Bedford’s businesses and organizations making it easy to collaborate with the city’s leaders.